Slow and steady I've managed to drop 35 lbs with the help of my iPhone and "The Smart Phone Diet!"
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January 2010
Quantum Scale... The Absolute Best Way To "Weigh-In!"
This scale is going to be big, REALLY big!
How would I know, well it's a scale concept that's been long over due. If the people who developed the Quantum Scale market it right, and even if they don't, as long as their scale works well, they will sell tens of thousands, hundreds of thousands, and I see no reason why they won't sell millions of scales, that's how great I think this new scale concept is.
Finally someone has totally reinvented the all powerful bathroom scale. The very thing that I believe has more power over killing more diets than anything else.
The brilliance of the scale is that it NEVER shows your weight! All you do is step on it once, it reads your weight, and then the next time you step on the scale, all it reads is the change in your original weigh-in set point, and that will make all the difference in the world.
Now I do have to admit that personally I've learned a very costly lesson about the release of this new scale. A lesson that I hope by sharing with all of you, that none of you will ever repeat, and it has nothing to do with "weight." It's about "waiting..."
Ok, I consider myself a pretty good entrepreneur. Hey let's face it I'm a metabolically-challenged guy who created a global phenomenon of press and publicity way back in 2003 when I first branded and launched a visually mtivating weight loss tool thats become known all over the world as mypetfat. So you might say I know a thing or two about bringing a product to market.
Well about a year after I launched mypetfat, I had an idea for a whole new "weigh" to design a scale. An idea I thought would revolutionize the uninspired, tired, lowly scale. And the name for it came to mind pretty quickly, it would be called "myweigh", a sister idea to "mypetfat."
Now I know using "my" in front of everything URL and product today is pretty common, but back in 2003 there was hardly a "my"anything any where...
Any "weigh" back to the back story of "myweigh."
So as I often do with my ideas, I started "chunking" out got my vision in PowerPoint. Then I did a lot of research only to learn that at that time there was nothing out there like "myweigh." So that felt pretty good.
Known as "the idea whisperer" to my family and friends I'm never at a loss for a new idea, and so even though I was pretty charged about my ideas potential, my ADHD XYZ attention span soon darted off "chunking" out yet another idea off in some other direction.
So there was the "myweigh" brief stacked in a pile of other briefs that I was going to get around bringing to market. At any given time I usually have about a 1/2 dozen ideas percolating the wings.
Usually at least once a year over the past 5 years I crack open the "myweigh" brief and start pondering how I would manufacture and launch it, but I'd always let something else get me distracted. Truth be told I started thinking again about "myweigh" this past Thanksgiving while we were doing a new site design for mypetfat...
So what's the moral of this story...
Well first of all, no sour grapes as about the scale as I intend to let everybody I know about the Quantum Scale in all of our mypetfat and Smart Phone Diet communications.
And I truly wish the founder of the Quantum Scale, Susan Taylor TONS of success as I believe her scale is probably one of the greatest things that has happened for the millions of us who are metabolically-challenged in a long, long time!
But for all of you with an idea...
I'd suggest you learn a lesson from what I've just shared. Do not to "wait or weight" to get your idea to market. What have a got to lose, as we might see in this case, potentially a lot, time will tell.
And since they say a picture's worth a thousand words, take a look at the screen shots of when I first created my original "myweigh" storyboard, October 27, 2004 and then take a look at the pages of my product brief.
ORIGINAL "MY WEIGH" CREATION DATE
"MY WEIGH" PRODUCT BRIEF
"Drive" Yourself To Stick To Your Resolutions
This may seem like a dis-jointed post, but if you'll hang in there you just might get the DRIVE you need to stick to your New Years weight loss and exercise resolutions.
Ok, first things first, check out Daniel Pink's latest release DRIVE "The Surprising Truth About What Motivates Us." I highly recommend you buy a copy online, but if you can't afford it for whatever reason, at least get up off the couch and browse through a copy at a book store until you can afford it.
Here's what Dr. Mehmet Oz the coauthor of You: The Owner's Manual has to say about DRIVE...
"Drive is the rare book that will get you to think and inspire you to act. Pink makes a strong, scientific-based case for rethinking motivation–and then provides the tools you need to transform you life."
And if I can't get you to buy the book today, do yourself a favor and check out a web site that Daniel recommends if you're really struggling to stick to some elusive goal. It's a web site called Stickk. I checked it out this morning and found it to be so clever and motivating that I signed up for it right a "weigh" to add another motivational tool to my arsenal to manifest seeing 199 lbs on the scale this year.
Check out Skinny Cows Cowculator...
This morning as I was updating my Smart Phone Diet journal, I discovered a fun and very motivating way to look at comparing snacks with Skinny Cow's Cowculator. All of us at mypetfat were big fans of Skinny Cow before we ever knew about the Cowculator, but I know we're going to have a lot of fun comparing our favorite snacks to the calories we could be saving with a Skinny Cow treat.
mypetfat's New Years Resolution Freebies
If you've been pondering buying a 1lb or a 5lb piece of mypetfat to visually motivate yourself to either jump start a weight loss or exercise program, or stick to one you're already on, maybe this will motivate you to get yours today. From New Years Day through Friday, January 8th for every 1lb or 5lb order that's placed we will add in TWO FREE mini mypetfat.
So what have you got to lose... and look at how much you can save... $39.90!
